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A Perfect Score: Ollie Mamaril Composes Music for TV Commercial

San Francisco, CA (PRWEB) November 13, 2007

Academy of Art University student Ollie Mamaril combined a passion for music with a passion for computer arts and now his score is playing in a sports commercial shown all over the East Coast. Because of the skills he learned in his Computer Arts: New Media program, Ollie’s score for Modell’s Sporting Goods store, an East Coast company, beat out a major music sound house from New York City.

Ollie was originally interested in another master’s degree program at Academy of Art University, but when he took a tour of the department, he accidentally found himself listening in on the Computer Arts: New Media (CANM) tour!

“Lourdes Livingston was in charge of that tour and I could tell she was passionate about how cutting edge the program is and she was very proud of the work of CANM students,” he recalled. “Listening to her really made me believe that I could be a part of the cutting edge multimedia work that was going on.”

Now, in his second year in the CANM master’s program, Ollie has found the major to be continuously innovative and exciting. What he likes most about CANM is the air of cooperation and collaboration between students. Everyone tries to help and support one another rather than compete. Additionally, his fellow art students consistently inspire Ollie.

“I like having so many international students in our program too because I am exposed to their inherently different sense of style,” he said.

Ollie found out about the opportunity to compose a score for two Modell’s Sporting Goods commercials through his friend Angelo Valencia at White House Post, a production company in Los Angeles. Ollie, who had been playing guitar in band for over ten years, jumped at the opportunity.

He showed Angelo some of the projects he had created in Scott Looney’s Sound Specific class. In this music class, students learn how to apply sound and music to multimedia websites. Though Ollie has a strong background in music and sound engineering, Sound Specific allowed him to think about music composition and production in an entirely different way.

Using techniques he learned in class, Ollie composed a musical score using only his Apple MacBook and guitar. Though Modell’s was initially considering using a score composed by an established large music house, they felt like Ollie’s was a better fit.

Now, viewers on the East Coast have the opportunity to hear Ollie’s soaring score as the backdrop to an inspirational commercial featuring Major League Soccer team DC United’s Bobby Boswell. The music reflects the uplifting and exhilarating mood of the commercial. This opportunity has opened up many doors and possibilities for Ollie, particularly working with his friend Angelo again to compose more scores for some of the best commercials out there.

“I’m thankful that I’m a student here at the Academy because I would never have been able to pull this off otherwise.”

About the Academy of Art University School of Computer Arts: New Media

The goal of the Computer Arts: New Media program is to provide a comprehensive education in contemporary digital art and design, leading to multiple professional career opportunities for our graduates. The New Media curriculum constantly evolves, keeping pace with the demanding qualifications required by a wide range of employers seeking graduates with the depth and breadth of digital design and production skills that the Academy provides.

Some design firms hiring our graduates include: American Greetings, Auctiva Corporation, bebe, Bill Graham Presents / LiveNation, Crescent Jewelers, HandHeld Entertainment Inc., IOTA Design, Kaiser Permanente, Media Zone, Nippon Design Center, NIRO JAPAN, Rodale, Sct Cards and Publishing Co., Ltd., SINA.com, Single Bound Creative, Threshold Corporation, Toyota, Williams-Sonoma Inc., http://www.iwin.com.

About Academy of Art University, San Francisco

With more than 11,000 students, Academy of Art University is the nation’s largest private art and design university. Established in 1929, the school offers accredited AA, BFA, M.Arch and MFA programs, as well as continuing art education with classes in copywriting, fashion merchandising, interior design, new media, computer animation, sculpture, graphic design, cinematography, interior design, digital photography and car design. Students can also enroll in a flexible online degree program in art and design.

Academy of Art University is an accredited member of WASC (Western Association of Schools and Colleges), NASAD, Council for Interior Design Accreditation (BFA-IAD) and NAAB (M-ARCH).

For more information visit http://www.academyart.edu or call 1-800-544-2787.

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